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Channel Sales Manager Responsibilities and Duties

Identify, recruit and on-board new channel partners within assigned territory.

Manage sales activities of partners to generate revenue.

Coordinate with partners to create and execute business plans to meet sales goals.

Analyze market trends and accordingly develop sales plans to increase brand awareness.

Evaluate partner sales performance and recommend improvements.

Educate partners about product portfolio and complimentary services offered.

Address partner related issues, sales conflicts and pricing issues in a timely manner.

Manage sales pipeline, forecast monthly sales and identify new business opportunities.

Develop positive working relationship with partners to build business.

Stay current with latest developments in marketplace and competitor activities.

Communicate up-to-date information about new products and enhancements to partners.

Develop process improvements to optimize partner management activities.

Work with partners to develop sale proposals, quotations, and pricings.

Deliver customer presentations and attend sales meetings and partner conferences.

Assist in partner marketing activities such as tradeshows, campaigns and other promotional activities.


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